Kaushik
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Wednesday, October 18, 2006
Art of Marketing

     Ever saw the Surf-Excel ad? A woman soaks a soiled shirt in a bucket of water which is soaped with a spoon of detergent. Moment later you see that the clear soap water turns muddy black. The beautiful lady takes out the clean white(new) shirt from the dirty water with a big smile. Try this at home. It almost works. The water really gets muddy, but the shirt doesnt get any clean. A few days ago i put a spoonful of Surf in a bucket of water, but forgot to soak my clothes in. Half-an-hour later when i realised that i hadn't soaked my clothes in, i was amused to see that the water turned black even without any clothes in it!! Strange isn't it? Infact a very good strategy to sell your detergent!!
     Today i met with a similar incident. I bought a Pantene-'Smooth and Silky' shampoo. After head-bath i found that my hair were much smoother than ever before. But also felt that my palms had become silky. I touched my cousin's hair. His hair were also as smooth as mine. He hadn't taken head bath since two days!! Now, what did the shampoo do? Smoothen my hair or my palm?

Posted at 01:15 pm by kaushik

dayakar
November 6, 2006   05:36 PM PST
 
absolutly funny
 

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